Yi Chen 谌易Country Manager and Sales Director - China 中国区总经理兼业务总监 , Fime
Yi has over 16 years experience within payments and telecom industries.
She joined Fime as the first employee in China in 2016, and has developed the local activity by making significant business development and account management.
At Fime, Yi uses her extensive certification experience in sales and business development to lead the local team to increase payments activity in China, by supporting terminal, mobile and card manufacturers, financial institutions, fintech and payment schemes to enable innovations.
Prior to Fime, Yi worked at various positions at another lab, where she specialized in EMVCo, NFC, ISO, PTCRB and GCF.